This year will be to wearables 110 million sold around the world, predicts IDC, an increase of 38.2 percent over the previous year. Until 2020, the consultant expects the market to grow always two digits.
Smart Watches and bracelets of fitness are the main driving force in the field of wearables, but not the only one. IDC reports that the market will be driven by the proliferation of new products, with diverse uses, and hopes that in 2020 are sold 237,100,000 of these “wearable” devices.
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This year, consumers will buy about 100 million watches and bracelets, a jump of almost 30 million units in about 2015. Other formats, such as protective clothing, goggles and earphones get smart 9,800,000 units, more than doubling your quota for the next four years.
Jitesh Ubrani analyst stresses that the smart watches as the Android devices and Apple Watch Wear will dominate attention, but will be only a quarter of all wearables in 2016, and a third in 2020. The next step is in hybrids: “it’s time to start thinking smarter watches, traditional watches with some kind of fitness or sleep monitor developed by classical watchmakers”, explains Ubrani. “These devices have the potential to make the technology invisible at the same time that integrate in the activities of everyday life.” The advantages for these tags is that you don’t have to create an ecosystem of applications and can appeal to a broader segment of the population.
The platform wars
The watchOS of Apple and Android Wear of Google already dominate the market and will continue to earn boss. The watch iOS, which this year get 49.4% of the market, expected to grow 22% per year until 2020. Will suffer a reduction in the quota for 37.6%, but IDC projected that Apple remains in the lead.
Android Wear appears in second with 21.4 percent and increasingly manufacturers to use the platform. Still, IDC forecasts that the intelligent Android watches if will keep a niche in relation to total market and will likely be relegated to emerging markets.
The third largest us platform smart watches will be RTOS-real-time Operating System: proprietary systems able to run third party applications. The reason is the momentum of Chinese manufacturers, with the appeal of low prices despite less attractive user experience.
The Citizen, from Samsung, now has 11.3% of quota and will reduce to 6.6%, in particular for small applications ecosystem. If the brand achieve synergies with its other devices, so you will be able to seriously threaten the Android Wear.
IDC further Linux-based watches, with greater membership in Japan and Asia/Pacific, and the Pebble, that in 2016 will have 7% of quota.
“We expect to see big changes, with smart watches that do look like watches, interfaces that are easier than gestures and sliding of fingers, applications that rival those of smartphones, and connections to networks, systems, and other devices”, Ramon Llamas, an analyst at IDC wearables team. “This will put pressure on smart watches platforms to develop more than they are today.”
Gallery
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